All 10DLC phone numbers used to send SMS and MMS messages to U.S. phone numbers must be fully registered to an approved campaign under a brand.
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- We introduced a new A2P Registration flow on
15th Junethat greatly simplifies the process of registering the brand. Now, no need to click in multiple places –
Just head to the Trust Center and hit the A2P registration.
- Our flow now adapts based on the information provide or has already been shared in the Sub-Account, streamlining the registration experience.
- We’ve optimized the wording and examples and added helpful suggestions near the input fields. This guided flow aims to improve the success rate of brand and campaign approvals.
- We’ve implemented numerous small-scale enhancements to improve user experience and overall functionality.


- If the business has a Tax Number (EIN for US, CCN for Canada, etc.), Please select “
Yes, the business I’m registering has a US EIN“(Standard Low Volume Brand Registration).
- If the business does not have a Tax Number but operates from a valid Business Address in US/Canada, Please select “
No, the business I’m registering does not have a US EIN“(Sole Prop Brand Registration).
If the business does not have a Tax ID and the business address is not in US/Canada, unfortunately, they cannot proceed with A2P Brand Registration. In this case, the best alternative would be to use Toll-Free numbers after completing the registration process
.
Note – To help ensure that your campaigns are approved faster, please follow the Best Practices.👈
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:
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Number LookUp:
Resolved an issue where landline numbers were still receiving messages after the lookup. We’ve now enabled Do Not Disturb (DND) and halted SMS to these numbers.
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Default Card:
Fixed a migration failure issue when moving agencies to LC Phone. Previously, it required a default card even when an available card was present. Now, it will automatically select the first available card.
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LC Phone Setup:
Corrected an error message displayed when users try to send an SMS and no phone number was present at the sub-account level after transitioning to LC. The error message is now more relevant and informative.
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LC Phone Free Credit:
Rectified the failure to remove the credits section after connecting the Phone System in LC.
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Contact Creation:
Addressed contact creation failures caused by the new Inbound DND feature.
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Error Code Handling:
Improved error descriptions for error codes. Specifically, error codes 21612 and 21606 are now properly handled.